22 December, 2015
IIM Calcutta witnessed its first ever Jokathon on 21st and 22nd of November. Joka’s very own Entrepreneurship Cell hosted this event and it provided fellow Jokars with an opportunity to give a slight nudge to their big crazy dreams and emerge as full-fledged business plans. Jokathon was conducted on the lines of a hackathon where teams gathered together for 48 hours, brainstormed and transformed a business idea into a well-structured business plan worth presenting in front of investors. Those without any idea but a dream to start-up an organization were welcome to join teams of their liking.
At first teams needed to give a 1-minute pitch showing the crowd the heart of their ideas. The 20 brilliant ideas sure ran a chill down everyone’s spine, as if it was the beginning of a revolution. The teams were then required to present their ideas on a chart paper, basically the coolest ways in which they could showcase their ideas. This phase saw an informal union of people from various backgrounds all working under the same roof. The room was full of breathtaking designs, which were to undergo a round of voting from all present there. This phase was to form 15% of the final score. After all the rush yummy “Wow Momos” & cakes from “Jab We Ate” came to the rescue. The storms of voting passed and then came the mentors, Mr. Mohnessh, Mr. Sanjay Chatterjeee, Mr Subhrangshu Sanyal and Professor Devi Vijay. Whatever doubts the teams had were to be resolved that day, whatever assistance they needed to move forward was to be provided that day. Now the teams were required to form a Business Model Canvas to structure their ideas further. This was 35% of the final score and the deliverable for day 1.
Day 2 was the finale where teams were to present their ideas to our jury panelists Kaushik Poddar, Sanjay Chaterjee and Joka’s very own beloved Professors Devi Vijay and C D Mitra. They started off with a briefing on what is required in the presentations and since it was a crisp 15 minutes presentation and 5 minutes Q&A session, mentors were available throughout to help the teams find their path to glory.
22nd November saw the Joka spirit in its full form with a session of awe-inspiring presentations. Everyone emerged as a winner but protocol told us to rank, hence we ranked. Agrodrivers emerged as the Jokathon winners with Warriors as the 1st runner-up and Paushtik as the 2nd runner-up.
Well, rank is just a number in the end of these 2 brain-churning days, if the entrepreneurial light was ignited even in a few hearts, Jokathon can pat its back and rest for a year.
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